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Grasp The Inspiration

Digital Media Buying QA – All Explained. 

October 21, 2021December 2, 2021 Jessica Michen

What is QA? QA, quality assurance, or quality control, “is a way of preventing mistakes and defects in manufactured products and avoiding problems when delivering

Grasp The Inspiration

3 SCARIEST media buying mistakes

May 25, 2021May 25, 2021 Jessica Michen

For those who do not work in the digital media buying ecosystem, they probably tend to think that placing a digital ad on Facebook or

Grasp The Inspiration

Media buying QA done by tech, it’s time.

April 22, 2021 Jessica Michen

We lost 6-digit revenue because someone accidentally entered the campaign budget with 2 extra ZEROs… A traumatized advertiser Coming from a professional background that is

Grasp The Inspiration

The Missing Component of Successful Media Buying

February 18, 2021 Jessica Michen

Out of curiosity, we typed “key elements to successful digital media buying” on Google and wanted to see what we could find.  Most blog posts

Media Buying error
Grasp The Inspiration

3 Tips to Minimize Media Buying Errors

January 20, 2021 Jessica Michen

Maybe not all of us have been there, but at least we have all heard of it – that someone forgot to put a symbol

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